What is Integrated Marketing?
An integrated marketing strategy stresses the importance of a consistent, seamless, multi-dimensional brand experience for the consumer. Each branding effort whether it be digital, print, broadcast, or in person is presented in a similar style reinforcing the brand and the message.
Who employs Integrated Marketing?
In today’s shifting advertising and marketing world, integrated marketing should be on the agenda for companies who:
- Promote across multiple media
- Target specific audiences
- Care about the data and accountability behind their marketing campaigns
- Advertise to consumers or to other businesses, or in other words
We develop a marketing strategy personalized to each client and then implement it over the minimum of a 12-month period.